Creative Realities Inc. logo

Creative Realities Inc.

CREX | NASDAQ
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$2.69
+$0.05 (+1.89%)
Sep 22, 2026, 10:22 AM ET · Market open

Company Profile

Creative Realities, Inc. (CRI), along with its affiliated entities, operates both domestically and internationally, specializing in delivering cutting-edge digital marketing technologies and comprehensive solutions. Their services cater to a diverse clientele, encompassing various retail businesses, individual brands, large enterprises, and a wide array of organizations. The company's core offerings include advanced digital merchandising systems and integrated omni-channel platforms, all designed to foster seamless customer engagement. CRI also develops interactive digital tools such as virtual shopping assistants, advisory systems, and self-service kiosks. Further interactive marketing innovations span mobile integration, social media applications, point-of-sale (POS) transaction capabilities, proximity-based beacon technology, and web-based media. The overarching goal of these solutions is to empower clients to connect effectively and meaningfully with their consumer base. Beyond direct customer engagement, CRI provides essential system hardware and offers a full spectrum of professional services. These include implementation, software design and development, licensing, deployment, and ongoing maintenance and support. Their portfolio additionally covers media management and distribution software platforms, network solutions, and comprehensive device and product management. They also excel at crafting tailored software service layers, systems, user experiences, workflows, and fully integrated solutions. CRI's extensive client roster spans numerous industries. These include automotive, fashion (apparel and accessories), banking and financial services, consumer packaged goods (CPG), department stores, digital out-of-home (DOOH) advertising, electronics, fitness, foodservice/quick service restaurants (QSR), gaming, luxury retail, mass merchants, mobile operators, and pharmacy retail, among others. The company maintains its corporate headquarters in Louisville, Kentucky.

Key Executives

Name Position
Richard C. Mills Chief Executive Officer & Chairman of the Board
Tamra L. Koshewa Chief Financial Officer
Bart Massey Executive Vice President of Software Development
Daniel McAllister Chief Revenue Officer
George Sautter Chief Strategy Officer & Head of Corporate Development
Jackie Walker Chief Experience Officer
Julian Arcilla Managing Director for Latin America
Lee Summers President of Live Venue Vertical
Lisa Lemon-Clark Senior Vice President of Lottery Vertical
Paulina Romon Vice President of Human Resources

Latest SEC Filings

Date Type Title
Aug 14, 2026 10-Q Quarterly Report
Aug 13, 2026 8-K Current Report
Aug 10, 2026 SC 13G/A [Amend] Statement of acquisition of beneficial own...
Jul 02, 2026 4 Filing
Jul 02, 2026 4 Filing
Jul 02, 2026 SC 13D/A [Amend] Filing
Jun 30, 2026 8-K Current Report
Jun 30, 2026 424B5 Filing
Jun 29, 2026 8-K Current Report
Jun 29, 2026 424B5 Filing
View All SEC Filings
Creative Realities Inc.
Creative Realities Inc. logo
Country United States
IPO Date Nov 26, 2006
Industry Software - Application
Sector Technology
Employees 238
CEO Richard C. Mills

Contact Details

13100 Magisterial Drive Louisville, Kentucky 40223 United States

Stock Details

Ticker Symbol CREX
Exchange NASDAQ
Fiscal Year January - December
Reporting Currency USD
CIK Code 0001356093
CUSIP Number 22530J309
ISIN Number US22530J3095
SIC Code 7373

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