Creative Realities Inc.
CREX | NASDAQ
$2.69
+$0.05 (+1.89%)
Sep 22, 2026, 10:22 AM ET · Market open
Company Profile
Creative Realities, Inc. (CRI), along with its affiliated entities, operates both domestically and internationally, specializing in delivering cutting-edge digital marketing technologies and comprehensive solutions. Their services cater to a diverse clientele, encompassing various retail businesses, individual brands, large enterprises, and a wide array of organizations. The company's core offerings include advanced digital merchandising systems and integrated omni-channel platforms, all designed to foster seamless customer engagement. CRI also develops interactive digital tools such as virtual shopping assistants, advisory systems, and self-service kiosks. Further interactive marketing innovations span mobile integration, social media applications, point-of-sale (POS) transaction capabilities, proximity-based beacon technology, and web-based media. The overarching goal of these solutions is to empower clients to connect effectively and meaningfully with their consumer base. Beyond direct customer engagement, CRI provides essential system hardware and offers a full spectrum of professional services. These include implementation, software design and development, licensing, deployment, and ongoing maintenance and support. Their portfolio additionally covers media management and distribution software platforms, network solutions, and comprehensive device and product management. They also excel at crafting tailored software service layers, systems, user experiences, workflows, and fully integrated solutions. CRI's extensive client roster spans numerous industries. These include automotive, fashion (apparel and accessories), banking and financial services, consumer packaged goods (CPG), department stores, digital out-of-home (DOOH) advertising, electronics, fitness, foodservice/quick service restaurants (QSR), gaming, luxury retail, mass merchants, mobile operators, and pharmacy retail, among others. The company maintains its corporate headquarters in Louisville, Kentucky.
Key Executives
| Name | Position |
|---|---|
| Richard C. Mills | Chief Executive Officer & Chairman of the Board |
| Tamra L. Koshewa | Chief Financial Officer |
| Bart Massey | Executive Vice President of Software Development |
| Daniel McAllister | Chief Revenue Officer |
| George Sautter | Chief Strategy Officer & Head of Corporate Development |
| Jackie Walker | Chief Experience Officer |
| Julian Arcilla | Managing Director for Latin America |
| Lee Summers | President of Live Venue Vertical |
| Lisa Lemon-Clark | Senior Vice President of Lottery Vertical |
| Paulina Romon | Vice President of Human Resources |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Aug 14, 2026 | 10-Q | Quarterly Report |
| Aug 13, 2026 | 8-K | Current Report |
| Aug 10, 2026 | SC 13G/A | [Amend] Statement of acquisition of beneficial own... |
| Jul 02, 2026 | 4 | Filing |
| Jul 02, 2026 | 4 | Filing |
| Jul 02, 2026 | SC 13D/A | [Amend] Filing |
| Jun 30, 2026 | 8-K | Current Report |
| Jun 30, 2026 | 424B5 | Filing |
| Jun 29, 2026 | 8-K | Current Report |
| Jun 29, 2026 | 424B5 | Filing |
Creative Realities Inc.
| Country | United States |
| IPO Date | Nov 26, 2006 |
| Industry | Software - Application |
| Sector | Technology |
| Employees | 238 |
| CEO | Richard C. Mills |
Contact Details
13100 Magisterial Drive Louisville,
Kentucky 40223 United States
Stock Details
| Ticker Symbol | CREX |
| Exchange | NASDAQ |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| CIK Code | 0001356093 |
| CUSIP Number | 22530J309 |
| ISIN Number | US22530J3095 |
| SIC Code | 7373 |
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