Betterware de Mexico S.A.P.I. de C.V.
BWMX | NYSE
$16.69
-$0.62 (-3.58%)
At close: Sep 21, 2026, 4:00 PM ET
$16.69
$0 (0.00%)
After-hours:
Sep 21, 2026, 4:00 PM ET
Company Profile
Betterware de México, S.A.P.I. de C.V. operates as a direct-to-consumer selling company in the United Staes and Mexico. It operates through two segments, Home Organization Products; and Beauty and Personal Care Products. The Home Organization Products segment provides a portfolio of products comprising kitchen and food preservation; home solutions; bedroom; bathroom; laundry and cleaning; wellness; and technology and mobility. The Beauty and Personal Care Products segment offers fragrances, color, skin care products, and toiletries. It sells its products through catalogues, as well as distributes through a network of distributors, associates, leaders, and consultants to the end customers. The company is headquartered in Zapopan, Mexico. Betterware de México, S.A.P.I. de C.V. is a subsidiary of Campalier S.A. de C.V.
Key Executives
| Name | Position |
|---|---|
| Andres Campos Chevallier | Group Chief Executive Officer, President & Director |
| Mauricio Alvarez | Corporate Chief Information Officer |
| Raul Luis Del Villar Zanella | Chief Financial Officer |
| José Carlos Gómez Rosales | Corporate Chief Operations and Logistics |
| Leonardo de Jesus Ayala Latapí | Corporate Chief Business Intelligence Officer |
| Luis Germán Campos Orozco | Executive Chairman |
| Pilar Sanchez | Managing Director of Jafra Mexico |
| Rebeca Figueroa | Chief Commercial Model Officer |
| Santiago Campos Chevallier | MD & Director |
| Sofia Sordo Robles | Head of Investor Relation |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Sep 02, 2026 | SC 13D/A | [Amend] Filing |
| Aug 26, 2026 | 3 | Filing |
| Aug 25, 2026 | 424B3 | Filing |
| Aug 24, 2026 | EFFECT | Filing |
| Aug 12, 2026 | F-3 | Filing |
| Aug 10, 2026 | 4 | Filing |
| Aug 04, 2026 | 4 | Filing |
| Jul 29, 2026 | 4 | Filing |
| Jul 23, 2026 | 6-K | Filing |
| Jul 02, 2026 | 6-K | Filing |
Betterware de Mexico S.A.P.I. de C.V.
| Country | Mexico |
| IPO Date | Jan 2, 2019 |
| Industry | Specialty Retail |
| Sector | Consumer Cyclical |
| Employees | 4,823 |
| CEO | Andres Campos Chevallier |
Contact Details
Gdl-Ameca-Huaxtla km-5 El Arenal,
JA 45350 Mexico
Stock Details
| Ticker Symbol | BWMX |
| Exchange | NYSE |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| CIK Code | 0001788257 |
| CUSIP Number | P1666E105 |
| ISIN Number | MX00BW020002 |
| SIC Code | 5961 |
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